You don't have to love social media, the internet or anything technologically related to be an event planner, but you do need to be willing to incorporate it. Especially if you're involved in B2B events, public events, non-profit/fundraising, etc. This study, The...
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Crisis Management: What Can Be Learned From The Dark Knight Rises Shooting
by admin | Jul 24, 2012 | About Events, Articles, Business
Everyone was taken aback when they heard about The Dark Knight Rises shooting tragedy. Initially I thought the cancellations of the Paris & Tokyo premiers were a bit extreme -- one mentally unstable person does not reflect the actual film or those who made it. ...
Promoting Your Event Through Radio: Interview with Dave Karwowski of 101.9FM The Mix, 100.3 Rewind & 97.1 The Drive
by admin | Jul 20, 2012 | About Events, Articles, Business
You may have created and organized the perfect event but now you need to promote it. I sat down with Dave Karwowski, Director of Marketing for 101.9 The Mix, 100.3 Rewind and 97.1 The Drive, to discuss what any event planner should know when considering or choosing...
A New Concept in Social Media Marketing and Online Marketing: Social Advertising
by admin | Jul 18, 2012 | Articles, Business
I usually try not to post too many article-based posts in a row but I read this and felt that it is a really innovative way of thinking about marketing and how to look at the ways you are trying to reach your current and prospective clients. Julius Solaris, a social...
Tools for Event Planning: How to Select a Venue & Inspiring Event Ideas
by admin | Jul 17, 2012 | About Events, Articles, Business, DIY & How-To's, Events & More
While I always try to spotlight what's going on in Chicago, it's always interesting to see what other people are doing and how. So today, check out some articles on what other people are doing and see if it inspires you! "Finding the Right Venue For Your Event"...
Staffing for an Event with NextCrew
by admin | Jul 11, 2012 | About Events, Articles, Business
One of the most important things you can do for an event is staff it properly. Most companies have their own staff, but what if you need additional help? I have an answer for you! I've recently been in touch with Chirag Mehta, CEO & founder of "Next Crew"....
Marketing Your Event
by admin | Jul 11, 2012 | About Events, Articles, Business
Marketing is such a huge subject they've created entire fields of study about it. It can be easy or a real challenge so the best way to start is by breaking it all down. Marketing, Advertising & Promotions seem to be a by-product of my life, so here is a simple...
Chicago NonProfit: Expand Your Ideas On Event Planning
by admin | Jun 29, 2012 | About Chicago, About Events, Articles, Business, Features & Interviews, Stand Out Industry Leaders
I had the pleasure of meeting with Randy Dill, founder of ChicagoNonProfit.org. This is a wonderful organization that Randy himself describes as "The Nonprofits Chamber of Commerce," facilitating resources, information and services between nonprofit organizations,...