Virtual events burgeoned out of necessity during the pandemic, with webinars, Zoom panels, and remote happy hours being the only way to gather. But as society returned to in-person activities, many thought this might be the end of virtual events. Instead, virtual...
In today’s digital-first world, a strong social media presence is essential. Whether you're a hotel, a restaurant, a venue, a caterer, or an event vendor, how you show up online influences how potential clients and customers view your brand. With so much noise on...
Holiday Season is upon us and sometimes we just need a refresher on how to be the best event planners possible. This book is the perfect refresher course before the insanity of holiday hits. Get it on Amazon.com
You may have created and organized the perfect event but now you need to promote it. I sat down with Dave Karwowski, Director of Marketing for 101.9 The Mix, 100.3 Rewind and 97.1 The Drive, to discuss what any event planner should know when considering or choosing...
Marketing is such a huge subject they've created entire fields of study about it. It can be easy or a real challenge so the best way to start is by breaking it all down. Marketing, Advertising & Promotions seem to be a by-product of my life, so here is a simple...
Join us on Monday, December 15, 2025 from 11 a.m. - 12 p.m. Hear from Rose Horcher O'Connor, VP of Client Services at Choose Chicago and Hannah Loftus, VP of Research at World Business Chicago about the trends, major events and conventions, and economic indicators that will shape Chicago in 2026. Gain insights into demands, growing sectors, opportunities for your business, and what to expect in the year ahead.